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Audiences to United Kingdom’s largest news brands still overwhelmingly consume their news via print, Neil Thurman, of both Ludwig Maximilian University of Munich and University of London, discovered. Thurman used a novel combination of audience data to compare the time spent with different news brands and delivery platforms. Eleven of UK’s largest newspaper brands were … Continued
Tags:
audience,
newspapers,
United KingdomPublished: 24 Feb 2017