Tag: audience
Is a picture really worth a thousand words? Edmund W. J. Lee and Shirley S. Ho, both of Nanyang Technological University, studied the question through an experiment with 445 Singaporean … Continued
Using social media for political information does not actually help the audience learn anything about politics, Adam Shehata and Jesper Strömbäck, both of University of Gothenburg, write. The authors analysed … Continued
What makes news seem credible on social media? Edson C. Tandoc Jr., of Nanyang Technological University, researched the question through an experiment with 82 Singaporean university students. The participants each … Continued
The Reuters Institute for the Study of Journalism (RISJ) has again published its predictions for the new year. The report, authored by Nic Newman, is based on a survey of … Continued
Hyperlocal news websites rely on their readers to share their news stories in social media. But who shares hyperlocal news and which channels do they use, ask Piotr S. Bobkowski … Continued
How do people’s political ideology affect perceptions of news media brand personality? Danny D. E. Kim of the University of Pennsylvania, analysed 588 survey responses in the US across the … Continued
What kind of photojournalism is best at engaging the audience? T.J. Thomson and Keith Greenwood, both of University of Missouri, investigated the question through a Q method study with 30 … Continued
When writing about problems, journalists should also include information on solutions, Karen McIntyre, of Virginia Commonwealth University, writes. McIntyre conducted an experiment with 110 American college students. First the participants … Continued
Who forwards “clickbait” links on Twitter, and how do those Twitter messages differ from “non-clickbait” tweets? Abhijnan Chakraborty, Rajdeep Sarkar, Ayushi Mrigen and Niloy Ganguly, all of Indian Institute of … Continued
Identifying news subscriber personas gives publishers a new way of thinking about their audience, writes Tran Ha, of American Press Institute, in a new report. As a part of their … Continued
