Tag: audience
Whether an exemplar used in a news article is similar or dissimilar to the audience affects the audience’s empathy and willingness to take political action. The result comes from a … Continued
The quality of automated news is competitive with human journalists for routine tasks, a new study states. Mario Haim, of LMU Munich, and Andreas Graefe, of Macromedia University, Germany, tested … Continued
Focus of political conversation on Twitter is on the national rather than the local level, write Jaigris Hodson, of Royal Roads University, Canada and April Lindgren, of Ryerson University, Canada. … Continued
A commonly cited truism is that smartphones are fracturing news reading into fast, intermittent spates of attention – so-called “snacking” or “grazing” on news. But is this really the case, … Continued
If the audience is increasingly able to select the news sources they follow, how come so many still perceive the media as biased? An American team of researchers investigated the … Continued
Which types of social media posts gather most interaction from the audience? Are there differences between newsrooms and social media platforms? Anders Olof Larsson, of Westerdals Oslo School of Arts, … Continued
How does the post-Millenial generation assess the Twitter behaviour of journalists compared to celebrities and opinionators? Jasun Carr, of Idaho State University, and Mitchell Bard, of Iona College, conducted an … Continued
What kind of people are more likely to develop their news media literacy (NML) skills, ask Melissa Tully, of University of Iowa, and Emily K. Vraga, of George Mason University. … Continued
Readers associate innovation with unique or alternative ways of doing journalism, not necessarily with just technology. A research by Summer Harlow, of Florida State University, looked at audience motivations of … Continued
People with low need for cognition (NFC) will feel more knowledgeable after reading an incomprehensible news article than after reading a comprehensible article, Mathias Weber and Christina Koehler, both of … Continued
