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American college publications are less coupled with their audiences than what actual US newspapers are, David Bockino, of Elon University, writes. Bockino surveyed 231 US college newspaper advisers over how they perceived their protégés’ work. Most notably, college newspapers have weaker “coupling” with their audiences and marketing teams than what is reported of the industry, … Continued
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journalism educationPublished: 2 Feb 2017